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Getting Started with Website Feedback 🌐
Getting Started with Website Feedback 🌐

Gather quick and easy feedback from visitors on your website and users within your app with Zonka Feedback Web Feedback Platform.

Sonika Mehta avatar
Written by Sonika Mehta
Updated over a week ago

With Zonka Feedback Web Distribution Platform, you can gather feedback from website visitors and product / app users.

Website Feedback is feedback received from Website visitors or customers or users of your app. With Website Feedback, you can gauge Website Visitor's experience and effectiveness of your Website and App. Website Surveys can be satisfaction surveys, quick questions about experience, contact forms, lead generation forms, CTA buttons or long form surveys.

Website Surveys can be used with Feedback Button on the Website, launched as popups or popovers or slide outs on specific pages, after specific events or to a specific targeted group.

With Website Feedback, you can β€”

  • Capture real-time feedback about website experience, purchase experience, booking experience, article feedback, blog feedback

  • Collect Contact Information on Landing Pages

  • Trigger surveys based on events like post transaction, exit intent, cart abandonment, post cancellation and more

  • Take feedback from in-app users

In this article

How Web Surveys work?

Web Surveys work by either placing a snippet of JavaScript code to the HTML of your website or by directly embedding the survey within the website or through Web Survey links.


Types of Web Survey Channels

With Zonka Feedback, you can display forms, surveys and take feedback in many different ways from your Website visitors.

Web Widgets

Web Feedback Widgets are an easy way to take in-context and in-moment feedback from your website visitors and users. Zonka Feedback offers three types of Web Widgets.

Side Tab (Feedback Button)

Side Tab or Website Feedback Button is a tab or button that is used to collect feedback from your online website visitors and customers while they browse your website or use your app.
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The Side Tab can be placed on the left or right side of your Web Page or App so it's easy to find for users to share their experience and feedback.

Pop-up Survey

Pop-up are forms and surveys that are displayed on a web page or app based on an event or time for users to give feedback and share information. Since pop ups surveys appear on the page in between a user's journey, they encourage users response, but can also be obstructive.
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Pop-Up Surveys are great to use as exit intent surveys, cart abandonment surveys, post transaction and post booking surveys, lead generation forms, or time-based surveys.

Popover Survey

Popover Surveys are surveys that open in an overlay on a web page on a click of a button or link. Unlike Pop-up Surveys that are triggered by an event or time, Popover Surveys are triggered by user action of clicking a button or a link. Also, unlike Pop-up surveys that opens the survey in the center of the screen, the Popover Surveys open right to the button or link where they're placed.
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Popover Surveys are ideal for in-context feedback like feature feedback, article or blog feedback, CTAs and more.

Slide Up Surveys

Slide Up Surveys are surveys that appear (slide up) from the bottom of the web page as an overlay. Similar to Popup Surveys, Slide Up Surveys can be set to appear based on user activity or time, like post transaction, visiting a new page, or after the user spends some time or browses a particular percentage of the web page.

They're ideal for taking feedback after transaction on websites and eCommerce sites and also as lead generation forms.

Unlike popup surveys that are more intrusive, slide up surveys are easier for users where you want to display surveys but not disrupt the customers' browsing flow.

Bottom Bar Surveys

Bottom Bar Surveys are buttons that can be placed on bottom right or left side of your web page that open the survey on click. The button text of the Bottom Bar Survey can be customized.

These are great as opt-in surveys where customers and visitors can click on the button to open the survey and answer questions.

In Web Widgets, you can configure settings for Widget Appearance, Widget Targeting and Behavior to display the surveys at the right time to the right user.


Embed Surveys

Embedded Surveys are surveys that are seamlessly placed as a part of your web page or article or blog or app. Embedded Surveys blend into the web page and require no redirection, no click, and are non-intrusive.

You can customize the look & feel, the width and height and placement of the embedded surveys.

Embedded Surveys are great for in-line forms, contact forms, bug reporting forms, article feedback, feature feedback, blog feedback and more.


Link Survey

Link Surveys are surveys that can be accessed through a URL. With Zonka Feedback, you can generate a link for your surveys that allows your customers to access your surveys. Link Surveys can be placed in email signatures, in web pages, in social media posts, on bills and receipts, or used as QR Codes which can be scanned.


Installing JavaScript Client Code

To get your Web Widgets working on your website or in-product, you need to add a JavaScript code snippet to your website.

  • The JavaScript Client Code is available per workspace

  • For all surveys in a workspace and for all widgets of a survey, you only need to install the JS Client Code once

  • You can identify users and pas additional data with the JS Client Code

Here's how you install the JS Client Code to your website or within your product.

  1. Navigate to 'Settings'

  2. In the Settings menu, go to 'Developers' section from the left navigation

  3. In Developers, click on 'Install JS Client Code' or go here

  4. Choose the Workspace for which you'd like to view the code

  5. From the Install Web Client section, choose the Workspace for which you'd like to get the JavaScript Code Snippet for.

  6. Once you've got the code, all you need to do is copy the code and paste it in the HTML of your Website or within your app.

  7. Place this code after the <head> tag or before the </head> tag in your HTML.

  8. Save and publish your changes to get the surveys working.


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