While creating your survey in Zonka Feedback, you can choose from a wide variety of Survey Question Types to collect customer feedback effectively. You can add as many questions as you like in a single survey — there is no limit.
These questions are grouped into different categories to make it easier for you to design surveys for every use case.
In this article
Choices
Text and Input
Form Elements
Rating and Scales
Files and Image
Entities
Legal and Signature
Contact Information
Choices
Question Type | Description |
Button Choice | Display answer options as clickable buttons. Respondents can quickly select one choice. |
Radio Buttons | Allow respondents to select a single option among multiple choices. Best for yes/no or mutually exclusive answers. |
Dropdown | Closed-ended question that presents a pick list of options. Respondents can only select one answer. |
Checkbox | Allow respondents to select more than one option from a list. Best for questions where multiple answers are valid. |
Picture Choice | Represent answer options using images for more visual and interactive responses. |
Text and Input
Question Type | Description |
Text Box | Open-ended question type that allows longer, descriptive answers. |
Date | Respondents select a specific date from a calendar picker. Useful for collecting events, appointments, or personal dates. |
Form Elements
Question Type | Description |
Group | Add multiple questions on a single screen. |
Section | Insert a header or divider to split surveys into logical parts. Can also include descriptive text. |
Rating and Scales
Question Type | Description |
NPS (Net Promoter Score) | Measures customer loyalty by asking “How likely are you to recommend us?” on a 0–10 scale. |
CSAT (Customer Satisfaction Score) | Measures satisfaction levels with products, services, or specific interactions. |
CES (Customer Effort Score) | Captures how much effort customers put into resolving an issue or completing a task. |
Rating | Different rating styles including Star, Heart, Circle, Picture, Emotion, and Button rating. |
Rating 7 Emotions | Specialized 7-scale emotion-based rating question. |
01–10 Scale | Allows customers to rate on a scale of 1 to 10. |
Ranking | Respondents rank items by placing them in order of preference. Helpful in prioritization. |
Files and Image
Question Type | Description |
Image Capture | Respondents can capture or upload images from their device. Useful for visual feedback, documentation, or reporting issues. |
Entities
Question Type | Description |
Team Name | Collect or assign a team name, often used in group or organization-based surveys. |
Legal and Signature
Question Type | Description |
Terms and Conditions | Add a legal disclaimer or terms that respondents must accept before submitting feedback. |
Contact Information
You can collect contact details using Standard Properties or create Custom Properties to capture additional respondent data.
Standard Properties
Full Name
First Name
Last Name
Email Address
Mobile Number
Gender
Birthday
Anniversary
Company
Department
Branch
External ID
Location
Country
Time Zone
Language
Custom Properties
You can create as many custom fields as needed to suit your data collection requirements.